The “The Hour of Italy” webinar, an initiative of Porto and North Tourism (TPNP), made the diagnosis of this tourist market, having Marcelo Rebanda, of the Portuguese Tourism delegation in Italy, revealed that Italians very much appreciate the authenticity of Portugal and the Northern Region, feeling at home when traveling to our country. He added that a gastronomia, the wines, religious tourism, health and well-being and affordable luxury are at the top of the preferences of Italians.
According to TPNP data, the Italian market occupied, em 2019, the number position 7 in the ‘ranking’ of the main tourist flows to Portugal and also to Porto and North, having grown that year 12,5%.
The delegate of Turismo de Portugal in Italy, he said to love me 20% the percentage of Italians tourists traveling abroad for leisure, highlighting the growing interest shown by the younger age groups, which partly finds an explanation in the considerable number of Erasmus students in the country and who ‘pass the word’ describe a fantastic country, genuine and loaded with history.
No entanto, that responsible states that one of the concerns is related to the replacement of air traffic between the two countries. Before February 2020, four airlines had direct flights from the six main airports in Italy and the resumption of the operation will, naturalmente, depend a lot on the evolution of the pandemic and the demand.
